News

Austin, TX, August 5^th, 2011 – EpicSUP™ joined 1% for the Planet (1%), pledging a portion of its sales to support non-profit organizations focused on sustainability.  

"EpicSUP™ is a great addition to the network. By signing on to 1%, it shows they’re really walking the walk in their sustainability efforts,” says Terry Kellogg, 1% CEO. “They're using generosity as a tool with which to build their business and enabling valuable environmental work along the way. We're excited to welcome them to the 1% family."

“EpicSUP™ is committed to taking steps to protecting the environment.  Our leadership team fully supports 1%'s charter and we are very pleased to be part of this important community," says Todd Perrine, EpicSUP™'s President and Founder.  "Much of our business philosphy has been directly inspired by Yvon Chouinard and Patagonia. 1%'s a big part of that philosophy."

Members of 1% contribute one percent of revenues directly to any of the approved non-profit environmental organizations in 1%’s network.  Non-profits are chosen based on referrals, track record and environmental focus. Over 2,500 non-profits worldwide are included in the 1% program. 

“We’ve been averaging at least one new business member a day, and have nearly 1,400 members in 44 countries.  1% members have contributed over $70 million of critically needed funds into the hands of environmental non-profit groups to date,” comments Kellogg.  “We are thrilled by the support we have gained as it proves the environmental ethic is trickling upward to larger corporate entities. The shared belief that you can do well as a business by doing the right thing with respect to the environment is clearly apparent. There’s a paradigm shift happening here and it’s happening organically.”

About 1% for the Planet 

Started in 2002 by Yvon Chouinard, founder and owner of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies, 1% for the Planet is a growing global movement of over 1,350 member companies in 44 countries that donate one percent of their sales to environmental organizations worldwide. Each day, more than one new business joins the 1% for the Planet movement. As a network, the 1% community has become a frontrunner in funding the work of environmental groups around the world. To learn more about 1% go to: www.onepercentfortheplanet.org

About EpicSUP™

It’s Your Life. Take A Stand™. 

Founded in Austin, Texas in 2011, EpicSUP™ is built on an unwavering commitment to premium, quality and sustainably-made Stand-up Paddle Boarding (i.e. SUP) products for flatwater, racing, and surfing.  EpicSUP™ sells the industry’s leading hand-shaped SUP boards, eco-clothing, paddles, and accessories.  www.EpicSUP.com